Services

- User Journey

- Low Fidelity Wireframes

- Task Analysis

- Prototyping

- Interaction & Visual Design

Devices

Kutung worked with one of South India's largest regional publication, Vikatan, having over 18+ magazines, to transform its digital content. Focusing on creating a seamless reading experience, our team developed a disruptive model — Pay-Per-Article — giving freedom for regular subscribers to create a personalized reading plan.

Creating ‘pay-per-article’ Model

With Kutung's "Pay-Per Article" model, Vikatan readers have the liberty to view any content of their choice, with access to a brief synopsis of every article before choosing to purchase.

Surprising Readers

Rather than sticking to the traditional method of developing a menu of options for users, Kutung created a cloud of tags, attracting readers with curiosity and making them stumble upon other interesting content based on their selections.

Rich Reading Experience

Our design offers users a clean and rich interface, with simple configuration for content preferences during the onboarding stage.

Have an idea? Talk to us!

We have the pleasure of partnering with companies from varied sectors including Fintech, Health, Government, Security, Big Data, among many others.